Adorni launches 'Fake, 7, 8,' a weekly program to debunk fake news.

The national government is moving forward with a new stage of its communication strategy by launching a weekly program that will combine streaming and broadcast on Public TV. The initiative is led by presidential spokesperson Manuel Adorni, and comes in a context of growing tensions between the ruling party and the opposition, both in Congress and with some governors.

The program, titled "Fake, 7,8", was announced by Adorni himself through his official account on the social network X (formerly Twitter): "Fake, 7,8 starts tomorrow. That's it." The new space will have as its main objective to dismantle misinformation spread by certain sectors of traditional journalism and social networks, as well as to expose coverage they describe as biased or manipulated.

The new format will air every Friday at 1:00 p.m., live on Adorni's personal channel on YouTube (@madorni), and will subsequently be rebroadcast both on other streaming channels and on the state signal. This dual strategy seeks to amplify the reach of official messages and consolidate an alternative narrative in the face of media outlets that maintain an editorial line contrary to Javier Milei's administration.

The proposal directly refers to the show 6,7,8, which aired during the governments of Cristina Fernández de Kirchner between 2009 and 2015, and was known for its activist approach in defense of the Kirchner administration and for its open confrontation with critical journalists.

In this case, the presidential spokesperson opts for a similar formula, but with an opposite intention: to expose "fake news" against the government and give visibility to the arguments that justify the policies promoted by the Executive Branch.

The space is also part of a broader logic of direct communication with citizens, outside traditional channels. Since the beginning of its administration, the government has shown a preference for the use of social networks, live broadcasts, and digital platforms as a means of disseminating its messages, instead of relying exclusively on the intermediation of major media outlets.

With "Fake, 7,8", the national executive aims to occupy a central place in the public conversation, seeking to dismantle criticism from its own narrative and consolidate a more active political communication scheme, attractive to various sectors and aligned with the style that characterizes the current administration.