Córdoba is experiencing a record tourist weekend due to the match between Instituto and River

The city of Córdoba is experiencing days of great tourism and economic dynamism due to the match between Instituto and River Plate, which will be played on Saturday, July 19 at the Mario Alberto Kempes stadium, for the Primera División championship.

According to data from the Tourism Observatory of the Córdoba Tourism Agency, hotel reservations reach 85% for that night, with peaks of 95% in categorized hotels, confirming the strong appeal that high-attendance sporting events generate for provincial tourism.

Economic impact across the entire value chain

In addition to lodging, there is high demand in gastronomy, transportation, and recreational activities, indicating that the movement benefits not only hoteliers but also merchants, restaurateurs, and tourism service providers.

The president of the Córdoba Tourism Agency, Darío Capitani, emphasized: "These types of events confirm the sustained work we've been doing to position Córdoba as a venue for major events. They generate employment, stimulate the economy, and strengthen the entire value chain of the tourism sector."

The match between La Gloria and El Millonario promises to bring together thousands of fans in the stands of Kempes, consolidating Córdoba as a preferred destination during the winter holidays.

Córdoba, a chosen venue for mass events

With a consolidated hotel and logistics infrastructure and a strategic location, Córdoba continues to attract events of national and international scope.  In this case, soccer serves as the driving force behind a high-impact tourism movement.

This weekend's phenomenon shows how sports boost tourism and how the efficient organization of major events can have a direct effect on the local economy.

Main data on tourism activity:

• 85% average hotel occupancy for Saturday, July 19.
• 95% occupancy in higher-category hotels.
• High demand in alternative accommodations, gastronomy, and transportation.
• Participation of thousands of tourists and fans mobilized by the match.
• Significant economic spillover in businesses and tourism services in the capital.