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ARGENTINA

The Hour of Disappearance keeps its box office leadership and exceeds expectations

Zach Cregger's thriller leads for the second consecutive week in the United States with strong audience retention, while Nobody 2 fails to take off

The film La Hora de la Desaparición continues to surprise in theaters across the United States. In its second weekend, it grossed $27 million, reaching a domestic total of $96 million. With a 43% drop compared to its opening, the film directed by Zach Cregger shows a smaller decline than the average for the horror genre, which usually exceeds 50% in its second weeks.

Globally, the production has already surpassed $167 million, against a budget of only $43 million, positioning it as one of the major commercial successes of 2025.

A phenomenon that combines critics and audiences

The audience retention can be explained by a combination of positive reviews, high impact on social media, and traditional positive word of mouth, which are key for a horror title to remain in theaters. Compared to phenomena like Get Out or Sinners, which dropped less in their second weeks, the film shows solid performance and long-term potential.

The studio's strategy aims to make it one of the most profitable releases of the year, consolidating Zach Cregger as a leading figure in contemporary horror cinema.

The modest debut of Nadie 2

Meanwhile, the action sequel Nadie 2, starring Bob Odenkirk, failed to meet expectations. Its opening grossed $10 million in 3,260 theaters, below projections. Although the budget increased to $28 million, the film was unable to expand its audience beyond the followers of the first installment.

Middle-aged man with a beard and a serious expression in an environment lit with blue lights
The Hour of Disappearance keeps its box office leadership and exceeds expectations | La Derecha Diario

The contrast with franchises like John Wick is clear: while that one managed to capitalize on streaming and recommendations, Nadie 2 shows a lower ceiling in its commercial reach.

A box office in transition

The performance of both releases comes in a U.S. market that is going through a transitional phase. Total weekend box office did not exceed $113 million, highlighting a more moderate summer in terms of attendance. Although the box office is 2% higher than in 2024, analysts consider it difficult to reach the annual $4.5 billion mark, a figure not achieved since before the pandemic.

Three people with intense facial expressions: one looks scared, another smiles unsettlingly, and the third is laughing with big glasses and a red wig.
The Hour of Disappearance keeps its box office leadership and exceeds expectations | La Derecha Diario

The trend reflects fatigue toward some franchises and a greater appreciation for original and well-executed stories, especially in horror and comedy.  La Hora de la Desaparición is proof of this, establishing itself as the year's major horror phenomenon.

➡️ Argentina

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