Between December and January, the province received more than 2.4 million visitors and is consolidating itself as one of the most popular destinations in the country
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Tourism continues to be one of the main drivers of the Córdoba economy. According to data collected by the Statistics area of the Agencia Córdoba Turismo, the economic activity caused by tourism has already exceeded 450 billion pesos over the course of the summer, driven by a strong flow of visitors and a sustained schedule of events throughout the province.
According to the information provided by the municipalities, more than 2.4 million tourists traveled through Córdoba between December and January, consolidating the province as one of the most popular destinations in the country during the summer season.
High tourist influx and sustained performance
At the close of the third week of January, more than 400,000 tourists visited different parts of the provincial territory. The official records show a sustained performance of the activity, with high occupancy levels during weekends and good percentages on weekdays.
In addition, there was a marked increase in inquiries at tourist information offices and through digital channels, which anticipates sustained interest for the remainder of the season.
Positive expectations for the second half of January
The president of Agencia Córdoba Turismo, Darío Capitani, highlighted the sector's performance and the positive impact that is projected for the coming weeks.
El turismo ya movilizó más de $450 mil millones en Córdoba durante el verano
"The season has been showing a very good performance and it is generating great expectations for the second part of January, which historically is one of the strongest of the summer, accompanied by festivals and events that attract tourists throughout the province," he stated.
Festivals and events that drive the arrival of visitors
The cultural and entertainment schedule once again plays a central role in Córdoba's tourist appeal. Among the events that boost the influx of visitors, the following stand out:
Festival del Balneario, in La Cruz
El Manzano Canta, in Sierras Chicas
Campeonato Nacional de Karting a Rulemanes, in Río Ceballos
Festival Nacional de Folklore de Cosquín
Festival Serrano Chuncano, in Traslasierra
Festival del Río y la Luna, in Santa Rosa de Calamuchita
The combination of natural attractions, popular festivities, and cultural events reinforces Córdoba's positioning as a comprehensive tourist destination.
El turismo ya movilizó más de $450 mil millones en Córdoba durante el verano
Promotion and tourist assistance throughout the province
During the summer, Agencia Córdoba Turismo carries out various actions to improve the visitor experience and to support the development of the season. Among the initiatives are:
The immersive experience "Córdoba 360° Domo y Bus Gamer"
The traveling trailer "Córdoba te divierte y te activa"
The Tourist Assistance Program at Festivals and Celebrations, with territorial presence in tourist corridors, resorts, and high-attendance events
These initiatives, coordinated with municipalities and local organizers, combine technology, recreation, and support, with the objective of consolidating Córdoba as an active, accessible, and close destination, with a direct impact on commerce, employment, and regional economies.
