This way, YPF consolidates its position in the virtual wallet market, a sector that is no longer reserved solely for fintech and banks.
The advances
In 2024, the YPF APP incorporated several functionalities that improved and personalized the user experience. Among these are biometric authentication, the elimination of the requirement to enter the CVV for each payment confirmation, a new home screen with a carousel of benefits, the incorporation of digital tipping, and the full integration of the Serviclub loyalty program.
Currently, 3.5 out of 10 payments made in the YPF network are made through digital wallets, which demonstrates the company's digital evolution.
According to the latest report from the COELSA Indicator (Compensadora Electrónica SA), in 2024 there was a 48% increase in the opening of bank and fintech accounts compared to 2023. Additionally, the report highlighted an exponential growth in QR payments, which increased by 212% year-on-year.
This way, digital wallets continue to be one of the most prominent players in the digital payments ecosystem in Argentina.
In this context, the fuel sector stood out, integrating the Top 5 in participation in payments with transfer (QR). It represented 8% of the total operations in this sector, with an increase of one percentage point in its participation only in the third quarter of 2024.










