The American company is preparing its arrival in the country with an exhibition space at the Martinez shopping mall
Within this framework, the expansion of the complex involves the construction of 20,054 square meters of new surface, of which 16,000 will be used as commercial spaces for rent.
Although Tesla has not yet officially confirmed which vehicles it will sell in the country, among the alternatives that could be incorporated into the Argentine market are three of its best-known models: the Model 3, the Model Y and the Cybertruck
Each one is aimed at a different segment, from electric sedans to larger trucks.
Thereported reference prices for the United States are as follows: Tesla Model 3:
between US$ 36,990 and US$ 54,990. It is an electric sedan that stands out for its aerodynamic design and its different autonomy and performance configurations
Tesla Model Y: between US$ 39,990 and US$ 61,990. This is an electric SUV that offers more interior space and is designed for those looking for a vehicle for family use.
Tesla Cybertruck: between US$ 74,990 and US$ 99,990. It is an electric pickup renowned for its angular design and stainless steel body
The American car company Tesla is making progress with preparations to land commercially in Argentina. The company founded by Elon Musk plans to install its first exhibition space at Unicenter, the shopping mall located in Martínez, district of San Isidro, with the aim of presenting its electric vehicles to
the local public.According to the plans released, the first phase would begin at the end of November 2026, while the commercialization of cars is planned for 2027. In this way, the brand will seek to enter the Argentine market through a gradual strategy that will include exhibitions, commercial attention and test drives
.The arrival of Tesla will take place in a context of transformation of shopping, which is undergoing a process of expanding its facilities and seeks to incorporate new international brands.
The company's landing will take place in two stages. Initially, Tesla will be exhibiting two vehicles on the first floor of Unicenter, although it has not yet been confirmed which models will be chosen or the exact date of
inauguration.The second phase is scheduled for 2027, when the company would move forward with the opening of a space for the sale of its cars and the incorporation of a test drive sector.
The project includes ten vehicles available for driving tests, which would be carried out on Beach H in the mall's parking lot. This would allow potential buyers to learn about the characteristics and operation of electric cars before buying
them.
The choice of Unicenter responds to its significant public circulation. The mall receives approximately three million monthly visitors and is part of a renovation plan promoted by Cencosud
