The Electoral Chamber rejected reprinting the ballots, and LLA replied with a direct message to its voters
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After the National Electoral Chamber rejected the request to reprint La Libertad Avanza ballots in Buenos Aires province, the party released a spot that has already gone viral. With humor and clarity, Diego Santilli and Karen Reichardt explain how to correctly vote for the violet list on October 26.
Although he has withdrawn his candidacy, Jose Luis Espert's face will still appear on the ballot after a controversial judicial decision, which forced the party's candidates to launch an educational campaign to prevent confusion among voters. "To vote for Colorado, mark Pelado," says the slogan that went viral on social media.
Fragmento del spot difundido en redes.
In the spot, Santilli looks at the camera and clarifies: "You'll find a photo with Karen and another person who has withdrawn their candidacy." Reichardt adds: "La Libertad Avanza's ballot is in the first column, violet color, with the eagle of change." The message concludes in a relaxed tone: "By marking that box, you're voting for La Libertad Avanza's candidates. To vote for Colorado, you mark Pelado."
The launch comes after the decision by the National Electoral Chamber, which on Monday rejected the request to replace Espert's name and image on the ballot after the reconfiguration of the candidates. Judges Ramos Padilla, Jorge Di Lorenzo, and Hilda Kogan declared the claim "untimely and inadmissible," arguing that any modification could "alter" the organization of the ongoing electoral process.
Santilli junto a la segunda candidata, Karen Reichardt.
The resolution also denied the reprinting of 40,000 informational posters that LLA had requested to replace the old ones, which do not feature Diego Santilli, who leads the list. The judges based their decision on the need to "avoid any measure that could compromise the normal development of the elections," without considering the confusion caused among voters.
Following the judicial decision and the maneuvers of opposition parties, La Libertad Avanza replied with a tool more effective than any bureaucratic procedure: direct communication with its base. Summing up the spirit of the party led by Javier Milei, the message is delivered directly to the voter, defending the project against the system's attempts to hinder it.
