Mendoza was part of a new edition of the Fiesta Nacional del Sol, held in San Juan under the theme San Juan, my beloved land. The event, one of the most important on the tourism calendar in Argentina's interior, brought together thousands of visitors over three days filled with activities, shows, and cultural offerings.
The Mendoza Tourism Board (Emetur) joined the Ente Cuyo stand alongside the delegations from San Luis and San Juan, strengthening the synergy among the destinations that make up the macro-region and consolidating a joint strategy aimed at attracting more national and international visitors. During the event, the Emetur team answered inquiries, presented tourism products, and showcased the diversity of experiences Mendoza offers throughout the year.
Accessible promotions that caused high interest among the public
The most frequent inquiries focused on summer vacations, a period when Mendoza expects strong tourism activity. In this context, the Manso Alojamiento, Mansa Bodega, and Manso Menú promotions sparked particular interest, offering affordable options for those seeking a quality getaway without excessive expenses.
These offerings include stays with rates under $100,000 per night, gastronomic menus of up to $35,000 per person, and tastings at Mendoza wineries for amounts below $15,000. The combination of competitive prices and premium experiences positions Mendoza as an attractive destination for a broad audience.
Additionally, the stand offered recreational activities and interaction with tourists from across the country and abroad, which made it possible to add contacts and strengthen the province's promotion strategy.
