Thursday, May 15 marked another challenging day for El Trece and also for Telefe. Not even the wedding of a former participant of Gran Hermano managed to maintain the usual average of the reality show, and the overall ratings left worrying figures on the main channels.
Gran Hermano aired a special episode centered around the wedding of Brian Alberto, former reality show participant, with his partner Luciana. Despite the sentimental hook of the event, the show hosted by Santiago del Moro fell below 14 points, something unusual in its performance.
Gran Hermano didn't sustain interest with its wedding special
The program averaged 13.7 points and, although it was the most-watched of the day on Telefe, it revealed a decline. Even Espiando la casa —available on DIRECTV DGO— scored 12.1 points, and Gran Hermano II obtained 11.9. All of them dominated the day, but without reaching previous peaks.
In the rest of Telefe's line-up, Telefe Noticias scored 9.9 and the Turkish soap opera Amor a cualquier precio achieved 7.6. Despite leading widely over other channels, the overall daily average closed at 8.3 points, far from previous days.
El Trece doesn't improve: its average was half of Telefe's
The situation was more severe for El Trece. The most-watched program was El Zorro, which scored just 4.9 points. Although it was the highest on the channel, its internal leadership was not good news: it reflected the content crisis on the network.
Below were Mediodía Noticias with 4.7 points and Ahora Caigo, which dropped to 4.3. The latter experienced a significant drop, considering the channel's attempts to position it as a strong proposal in the afternoon slot.
