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Historic alliance between Luzu TV and Telefe for La Voz Argentina 2025

Historic alliance between Luzu TV and Telefe for La Voz Argentina 2025
Nico Occhiato, producer and host of Luzu, will also be leading the hosting of La Voz (Telefe)
porEditorial Team
Argentina

The musical reality show will have a simultaneous streaming with a 'react show' hosted by two key figures


La Voz Argentina 2025 not only returned with new figures on the jury, but also with an unprecedented format that united two media worlds: streaming and broadcast television.

Nico Occhiato was responsible for announcing on his show Nadie Dice Nada a strategic alliance between Luzu TV and Telefe, under the umbrella of Paramount, to carry out a "stream react" of the musical contest.

According to the host, this broadcast will air simultaneously both on Luzu's platform and on Telefe's screen. "This is historic for us," celebrated Occhiato enthusiastically.

Double hosting and parallel screens

The streaming content will feature the hosting of Santi Talledo and Sofi Martínez, a duo that represents both universes: digital and television.

Talledo, with experience as an actor and vocal skills, will add analysis on the jury's decisions from an artistic perspective.

Santi Talledo y Sofi Martínez los host digitales en la dupla Luzu-Telefe.
Santi Talledo y Sofi Martínez los host digitales en la dupla Luzu-Telefe.

Meanwhile, Martínez was highlighted as one of the channel's great bets, aiming to project her into new spaces beyond sports journalism.

This proposal seeks to capture both the young audience accustomed to digital consumption and the traditional viewers who follow the reality show from Telefe's screen.

El martes 6 de mayo se selló la alianza Luzu y Telefe.
El martes 6 de mayo se selló la alianza Luzu y Telefe.

The jury of La Voz Argentina 2025

The new edition of the program will feature a renewed line-up of jurors. Lali Espósito returned as one of the audience's favorites, consolidating her role as a mentor with her charisma and commitment.

Soledad Pastorutti also rejoined the contest, reaffirming her presence as an emblematic figure of national folklore with great formative capacity.

The most resonant addition was Luck Ra, the young Cordoban who joined at the peak of his career, after conquering the Argentine urban pop charts.

Miranda! also joined, the pop duo composed of Ale Sergi and Juliana Gattas, bringing freshness, experience, and a distinctive imprint to the panel.

The arrival of these new artists implied the departure of Diego Torres, whose participation was ruled out.

Additionally, Ricardo Montaner had announced his definitive retirement from the reality show after leaving the stages, thus closing his chapter in the program.

This 2025 edition of La Voz Argentina combined established talent, new stars, and an innovative multiplatform format that sought to revolutionize the consumption of the musical reality show.


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