Argentine cattle ranching once again demonstrated its strength at an annual auction held in Quilino, Córdoba. A Brangus bull was sold for $272 million for 50% ownership. The transaction set a historic record for the national market.
The specimen belongs to the El Porvenir ranch, owned by Walter Orodá. At three years old and weighing 926 kilograms (2,041 pounds), "Mafioso" was named reserve grand champion in Palermo. At the most recent Brangus National in Corrientes, he also took second place.
The sale was handled by the consignor firm Iván O’Farrell. The result confirms the favorable moment the cattle industry is experiencing. The price reflects the demand for high-performance genetics.
Prestige in the show rings
During the Palermo Rural Exhibition, Orodá had announced that "Mafioso" would go up for auction. The bull was already emerging as one of the most desired in the circuit. His genetics promise to improve herds in any region of the country.
The distinction in Palermo and Corrientes positioned him as a reference for the breed. The Brangus is valued for its hardiness and meat quality. In demanding markets, these attributes are key to competing.
