The model launched a decor capsule that adds to her growing business empire
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Carolina "Pampita" Ardohain expands, once again, her entrepreneurial side. This Friday, she officially presented her new capsule collection of home decor products together with a renowned Argentine brand, a launch that consolidates her presence in the home sector and reinforces her profile as a multifaceted entrepreneur.
The event was attended by her partner, Martín Pepa, and a close group of friends—Zaira Nara, Sofía Zámolo, Barby Franco, Barbie Simons, and Floppy Tesouro—who celebrated this new step with her. Radiant and proud, Pampita emphasized that this project reflects a personal taste she has been developing for years.
Pampita invitó a sus más intimas amigas a la inauguración de su nuevo emprendimiento
In an interview with TV Pública, the model explained: "I really like decoration, I found the perfect partners, we created our own line, and we have a complete line for the home." She also highlighted that one of the main goals of the venture was to offer products accessible for all budgets.
Barby Franco fue una de las amigas de confianza de Pampita que estuvieron presentes
"The most interesting thing of all is the affordable prices, the 12 interest-free installments, shipping nationwide, a website with all the products, and, of course, the store, to come and experience everything in person," she detailed during the presentation.
La modelo mostró los mejores objetos de decoración que vende en su tienda
The host pointed out that she personally participated in each of the design decisions: "There is nothing here that was not chosen by me. That was the idea. If I put my name on it, it had to have my essence. My partners were very generous, they gave me absolute freedom to think about all the products."
With this launch, Pampita adds a new link to a business network that already includes more than three consolidated business lines in the country. Her name now operates as a registered trademark in different sectors:
Beauty and aesthetics
Bodylife by Pampita: Non-invasive aesthetic centers with health and beauty treatments, currently growing through franchises.
Body Health ambassador: She represents the leading company in aesthetic technology.
Home and furniture
Pampita by Fontenla: Furniture collections for dining rooms, bedrooms, and children's rooms, with high-quality national design and manufacturing.
Decoration capsule: Her new project, focused on decorative products selected by herself.
Fashion and accessories
Sunglasses line: Collection designed together with the Infinit brand.
Clothing and accessories: She has launched lines of pajamas, swimwear, knitwear, and shoes.
Woman by Pampita: A proposal created together with her cousin Verónica Ardohain.
