Maybach, the ultra-luxury brand of the Mercedes-Benz group, confirmed its commercial arrival in Argentina starting in 2026.
The arrival will take place through Prestige Auto, the new official representative of Mercedes-Benz in the country, which seeks to expand its offering toward the most exclusive segment of the market.
The official announcement and the plans for the country
The presentation was held at the Virrey del Pino plant, where Prestige Auto executives detailed the roadmap for the coming years.
Maybach's arrival responds to a growth strategy that aims to strengthen the German brand and add top-tier premium products.
Which Maybach model will be sold in Argentina
The first confirmed vehicle will be the Maybach GLS 600, a large SUV based on the GLS-Class.
This model represents the highest expression of luxury, comfort, and technology within the German group's portfolio.
Tailor-made luxury and V8 engine
The GLS 600 will be powered by a high-performance V8 engine and will feature an interior designed to prioritize the passengers' experience.
