The market grows by 45% in area. Decathlon and international brands arrive thanks to economic liberalization
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The private sector confirms its strength in Córdoba with the confirmation of 6 large-scale commercial projects. These are 3 new shopping malls and massive expansions in the existing ones that defy negative forecasts. Genuine investment ignores speculation and bets on the recovery of in-person consumption.
A market estimate indicates that the city's commercial area will grow by at least 45% over the next 5 years. The business groups Dinosaurio, Proaco and Infinito are leading the construction of the new structures with their own capital. Added to this are the expansion works at Nuevocentro, Córdoba Shopping and Paseo del Jockey.
The momentum is due to the expectation of a reduction in the national fiscal deficit and the gradual opening of markets. The recovery of business confidence is the key to unlocking these productive funds. Eduardo Elsztain, from IRSA, confirmed that occupancy averages 97.8% in his complexes.
La libertad comercial facilita el desembarco de gigantes internacionales como la cadena deportiva Decathlon en Nuevocentro.
Opening to the world and new brands
Commercial freedom facilitates the arrival of international giants such as the sports chain Decathlon at Nuevocentro. The company will occupy 2,300 m2 (24,757 square feet) on the terrace and marks the return of global interest in the Córdoba market. There are also advanced negotiations to bring brands such as H&M and Victoria's Secret.
Official statistics show real sales growth of 8.9% between January and November 2025.Store occupancy exceeds 90% in the main shopping centers of the capital. The consumer validates with their demand the private capital's risk-taking.
The Pocito by Proaco project will open its first commercial stage of 8,000 m2 (86,111 square feet) in March 2027. Meanwhile, Paseo del Jockey is adding 8,000 m2 (86,111 square feet) this year to connect with the historic castle. The expansion of the offering includes more movie theaters and dining options.
Evolución del tipo de consumo y ventas en shoppings de Córdoba (info recopilada por La Voz del Interior)
Megaprojects without state money
The Infinito Open Mall development plans 150,000 m2 (1,614,587 square feet) of covered space with 253 stores and an arena stadium for shows. This is a staggered private investment over 5 years that doesn't require state subsidies. The complex seeks to integrate tourism, shopping and entertainment in a single place.
Euclides Bugliotti will reactivate the site of the Love development in El Tropezón with a vertical format of 12,000 m2 (129,167 square feet). The new Dino Mall will have a supermarket, retail stores and underground parking. The businessman is once again betting on bricks to generate value in a strategic area.
The profitability of the commercial real estate business is sustained thanks to contracts updated above inflation. The private sector demonstrates that it is the only engine capable of generating genuine employment and wealth. Córdoba is preparing to compete with a world-class offering.
El sector privado ratifica su pujanza en Córdoba con la confirmación de 6 proyectos de gran envergadura comercial.